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NextGen Recruiting Logo

Reigniting the Future of the Volunteer Fire Service

Pink Poppy Flowers

For over 30 years, Mark Simon Burk has worked as a writer and strategist in advertising — building brands and developing advertising campaigns for national and international companies.

During that time, he led recruitment and brand advertising for the United States Navy. Working with the Navy he learned a great deal about the strategy and discipline of recruiting.

Over the past four years, Mark has also trained and served as a volunteer firefighter in the Hudson Valley, NY. While he is still a newbie and still working to earn his place,  he’s served long enough to have a love-hate relationship with his pager,  and to know the pride of service.

NextGen was created to help volunteer fire organizations modernize the way they think about and execute their recruitment efforts.

Navy emblem

NextGen Recruiting wasn’t created in a conference room.

For over 30 years, Mark Simon Burk has worked as a writer and strategist in advertising — building brands and developing advertising campaigns for national and international companies.

During that time, he led recruitment and brand advertising for the United States Navy. Working with the Navy he learned a great deal about the strategy and discipline of recruiting.

Over the past four years, Mark has also trained and served as a volunteer firefighter in the Hudson Valley, NY. While he is still a newbie and still working to earn his place,  he’s served long enough to have a love-hate relationship with his pager,  and to know the pride of service.

NextGen was created to help volunteer fire organizations modernize the way they think about and execute their recruitment efforts.

Navy emblem

NextGen Recruiting wasn’t created in a conference room.

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